In his new book, Randy Frisch, CEO of UberFlip talks about content user experience to better connect with your audience. Here’s an excerpt of his writing.
Other content in this Stream

You will learn why B2B marketers from innovative companies like Aon, Microsoft, and Schneider Electric use Uberflip to crush their content and revenue goals.
Account-based marketing is nothing new. Heck, it’s been around since the early 2000s. But there’s been an increased focus on it as of late.

A powerful trio of zombie experts at Uberflip, LeadMD, and Bizible for this webinar to spew out some bloody-good advice on getting your leads to crawl out of the ground and fuel your pipeline.

Ahava Leibtag, President of Aha Media Group, joins the Conex Show to discuss the intersection of content strategy with content marketing.

Do we ever stop to think about how all our valuable content is experienced by our prospective customers? How it’s consumed? And how the experience around our content can impact what visitors do next?

In this episode of Rethink Your Content Experience, Ann Handley, Chief Content Officer of MarketingProfs, calls upon marketers to reimagine customers as a squad and use empathy to develop squad goals

A list of the B2B marketer's top ten marketing activities and channels that positively impact revenue.
8 data science insights you can use to boost content engagement and conversion

Link retargeting is one of the easiest and most efficient ways to leverage the content you produce to get conversions.

Personalize Content Experiences at Scale for Lead Generation, ABM and Sales Enablement