Event Marketing in 2020: Catering to a Digital First World

  • The Six Principles of Persuasion: Applying Psychology to Events

    The Six Principles of Persuasion: Applying Psychology to Events

    What are the six principles of persuasion and how can they be applied to event marketing?

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  • Design your events with the ‘Peak-End Rule’ in mind

    Design your events with the ‘Peak-End Rule’ in mind

    Understanding the Peak-End Rule and how to use it to improve event experiences

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  • First of all, nail the basics: 9 Virtual Event Best Practices

    First of all, nail the basics: 9 Virtual Event Best Practices

    9 virtual event best practices that will help you lay a solid foundation to set you up for your virtual event success

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  • Event marketing has transformed: Are you falling behind or rising to the occasion?

    Event marketing has transformed: Are you falling behind or rising to the occasion?

    Digital transformation is the only way forward for event marketers today. Learn about what it takes to stay on top of the game and set yourself apart from the crowd.

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