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It's never been harder for sales teams to prove their value in a world where buyers are more educated, independent and empowered than ever. How can tech help sales get their jobs done? Read on.
ELOQUA 21B RELEASE UPDATES (FEAT. IMPROVED FORMS)
New releases and updates from Oracle Eloqua 21B (mid-May roll-out), featuring improved forms and more!
Discover the top five best features that Eloqua and Pardot each have to offer and which platform is the right one for you.
The increasingly human face of MarTech in 2020
During the entire past decade we have been beating the drum on how marketing technology can seriously contribute to improving your revenue streams and growth...
MarTech up-selling & Buyer-upsetting
Sales and Marketing technology is a great thing and we love its productivity enabling quality. The larger MAP's have been acquired by large companies. Is this diluting the original revenue enablement?
What is Predictive Content Personalisation and how does it work?
Companies like Netflix and Amazon are prominent examples that have proven content personalisation is important for your strategy, but how does it work? Learn here.
Marketing automation, omni-channel marketing, personalized communication, video marketing, AI, influencer marketing… Can you keep up?
The difference between Siriusdecisions and LeadFabric
John Neeson of SiriusDecisions explaining the complementary roles of SiriusDecisions, LeadFabric and platforms such as Marketo.
Business class: The importance of marketing technology
John Neeson explaining the importance of marketing technology. Part of the promotion of LeadFabric's BusinessClass event in Antwerp. Register via the link shown at the end of the video