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LeadFabric becomes 1st Drift Platinum Partner in EMEA

LeadFabric has announced that they have been promoted to Drift’s highest partnership status, making the marketing consultancy the first to achieve this milestone outside of the United States.

Navigating Economic Turbulence: Strategies for Business Resilience

Explore strategies for B2B resilience during economic challenges, focusing on retention, loyalty, and actionable tactics to drive growth and stability.

Inside The Box - Deva Rangarajan - Who really owns the customer relationship?

Inside The Box - Deva Rangarajan - How to balance the value of marketing VS the cost of sales.

Inside The Box - Deva Rangarajan - How to deal with different generations in B2B.

Inside The Box - Deva Rangarajan - The rise of marketing-led organizations

Inside The Box - Deva Rangarajan - Why has it taken so long for companies to adopt ABM?

Inside The Box - Deva Rangarajan - Who should your CRO be?

Inside The Box - Prof Deva Rangarajan - Full Interview

Inside The Box - Kerry Cunningham - Is the MQL Dead?

BONUS QUESTION - Inside The Box - Kerry Cunningham

Inside The Box - Kerry Cunningham - What Technology do you need for ABM?

Inside The Box - Kerry Cunningham - What is Intent Data?

Inside The Box - Kerry Cunningham - Can You Create Demand?

Inside The Box - Kerry Cunningham - The Return of Reputation Marketing

Inside The Box - Kerry Cunningham - What are buying groups?

Inside The Box - Kerry Cunningham - Full Interview

Understanding the North Star in CX

Discover how the North Star concept can guide your customer experience strategy. Learn to define, measure, and adapt your approach to boost satisfaction, loyalty, and business growth in a dynamic mark