LeadFabric Blogposts

As a Marketo Engage marketeer, what can I do to prepare for iOS 15?

In light of the new Apple features that let users control and watch the use of their data, we took a deep dive into these apple features to figure out what this means for us digital marketers.

Quel rôle la psychologie a-t-elle en marketing B2B?

Comprendre ses acheteurs et leurs processus décisionnels est essentiel pour développer une stratégie marketing B2B.

Testimonial - Trend Micro's Approach to Digital Marketing

With the goal of striking the balance between centralization and localization, Trend Micro teamed up with LeadFabric to execute a suite of localized digital campaign services.

Introduction aux ICPs, Buyer Personas et Buyer Journeys pour les organisations B2B

Contrairement à ce qu'on pourrait penser, tout prospect n'est pas forcément bon prospect. Lisez notre eBook interactif pour en apprendre davantage sur les ICPs, buer personas et buyer journeys.

新規顧客と既存顧客のB2Bマーケティング戦略

好奇心のギャップ、つまりバイヤーと顧客が知っていることと知りたいことの間の距離は、動く目標です。それは時間の静的な場所ではありません。すべての相互作用で、人々は、前向きか後ろ向きか、ポジティブかネガティブかにかかわらず、文脈と理解を変える何かを学びます。

Sr. Marketing Automation & Campaign Architect (German Speaking)

針對新客戶以及原有客戶的企業對企業的培育計畫

好奇心的差距—你的買家和客戶知道和想知道東西之間的距離是一個移動的目標。它不是一個靜止的時間地點。在每次互動中，人們學到的東西會改變他們的背景和理解，無論是向前還是向後，無論是積極的還是消極的。

ABMonday

ABM, or account-based marketing, may be the best B2B marketing solution after third-party cookies are phased out. Account selection, avoiding ABM pitfalls and choosing the right technology are key.

ABMonday

Learn more about the impact the demise of third-party cookies will have on B2B marketers and potential solutions we can consider implementing in order to adapt.

ABMonday

An in-depth explanation on what cookies are, why third-party cookies are being phased out, and how digital marketers can adapt to this major change.

Testimonial – Irdeto's new approach to B2B marketing

Read how Irdeto successfully implements a buyer-centric strategy, powered by marketing automation, with the help of LeadFabric.

Daniëlle's first month at LeadFabric

Daniëlle's first month at LeadFabric

Testimonial - Hoe Telenet zijn B2B marketingstrategie verbeterde

In samenwerking met LeadFabric past Telenet marketing automation, conversational marketing en content automation toe om zijn B2B-marketingstrategie te verbeteren.

Marketing Automation Campaign Manager – Junior – Benelux

B2B Engagement Strategist – Senior – Benelux

RIM 2021 : le marketing conversationnel, tendance actuelle de la leadgen en B2B

Suite à la participation de LeadFabric à l'évènement RIM en France, voici quelques chiffres clés et constats sur la leadgen en ventes et marketing B2B.

Finance and Office Assistant – Junior or Medior – Benelux

MarTech Delivery Specialist – Junior – Romania

HR and Office Assistant – Junior or Medior – Romania

Full Stack Developer – Junior – Romania