Explore how to make your B2B ads resonate more by using personas and the buyer journey.

Pardot's seamless integration with Salesforce enhances lead generation. Maximize its potential with three steps: thorough onboarding, aligning marketing with sales, and continuous optimisation.

Explore how Buyer Insights can enhance your marketing and sales strategy.

Explore how businesses can utilize marketing use cases to drive success.

LeadFabric 是領先的行銷科技服務提供商和數位諮詢公司，在北美地區以外成為首家達到 Drift 白金合作夥伴身份的公司。升級的合作夥伴地位將為 LeadFabric 開啟新的機會，將其服務和解決方案擴展到歐洲，幫助客戶在這個平台上取得更多成功。

LeadFabric has expanded with five marketing & sales tech veterans to support its ambition to break new ground as a true full-service offering for sales & marketing transformation.

New buying trends have come a long way from the sales cycles and funnels of the past, and our methods and approaches must be adapted to buyers being savvier and wanting more control in the process.

Read about LeadFabric's partnership with 6sense, the leading platform for B2B organizations generating predictable revenue.

LeadFabric has announced that they have been promoted to Drift’s highest partnership status, making the marketing consultancy the first to achieve this milestone outside of the United States.

Intent data can help you determine where your prospects are in the buying process by matching intent signals to your target account. This means you can understand when a company is in-market.

Find out our key takeaways from the EMEA Forrester B2B Summit 2022 to ensure B2B growth acceleration.

Understanding different types of intent data can be tricky. See the main takeaways on the topic of intent data investments from the EMEA Forrester B2B Summit.

Effective marketing is all about analytics. Read on to find out how successful B2B analytics teams effectively drive insights and how to create and insight driven advantage for your business.

In this blog, we outline key takeaways from Forrester's B2B Summit on the topic of B2B Marketing Transformation Alignment to stay competitive and relevant.

Use summer to brush up on account based marketing knowledge. LeadFabric curated a list of resources on high-level ABM concepts, intent data, account selection, and personalized customer experiences.